Love Is The Substrate.

Deluge is a lovely word. If you’re a natural English speaker, it forces your mouth into those lovely, sensual shapes so familiar to our French cousins. Go ahead. Say it. Out loud. Right now. D’leiu—zzzhh. It’s also a word to describe today’s media environment. How much information are we surrounded by at every second of […]

METAS | Rebranding a Disruptive Innovation

Labels for Humans. Metas Managed Label Services is a scrappy team of engineers, quants, and printing professionals who decided their industry was ripe for a serious disruption. They’ve designed some truly innovative tech and service offerings which promise to do to the label printing industry what Xerox did to the conventional printing industry 40 years […]

Gorilla to be recognized at the WMCAT iBall!

We’re excited to announce that we’re receiving an award for our partnership with WMCAT!  Long ago, before Detroit or Los Angeles, Gorilla was a little group of midwest dreamers with a vision to ignite a new kind of creative community. From the outside, it worked. We successfully built a film production company synonymous with authentic, human […]

Camp Manna + Digital Distribution

  Camp Manna – our satirical feature film which takes place a Christian summer camp – doesn’t exactly fit the mold of a traditional “religious” film, nor does it fit that of a normal “summer camp” movie, so it makes perfect sense that we would take an equally unorthodox approach to its distribution. Upon completion, […]

Virtual Reality: An empathy machine

Virtual reality has been around in one form or another since the 1950’s, but VR as it is now (a wearable consumer headset) has only been on the rise for the last few years. It’s a technology that is exciting, immersive, and able to create a tangible feeling of empathy unlike any other visual medium. […]

We’ve rebranded. Honestly.

“Gorilla began on accident.” This is the first line of our newly–minted Gorilla brand guide. This guide tells a story of hard work and community building, but if we’re being honest, it also tells a story of how, in building a company, we often neglected our brand. Ours is an industry where we need to […]

Delta Project

Every year, thousands of children are placed into Juvenile Detention Centers as a result of criminal behavior. It’s a complex issue at the intersection of social, civil, and familial life, and quite frankly, not one which was being considered within the boundaries of our film production community. Until now. As a company, Gorilla has worked […]

ArtPrize & Project 1

When ArtPrize approached us about helping them to announce their new biennial “Project” series, we knew it would be a unique creative challenge: create a film which built public excitement about an event without a legacy or existing visuals. Furthermore, the advertisement needed to help ArtPrize disrupt a widely beloved pattern of yearly festivities in […]

ADDY Awards 2018

Each year, Gorilla participates in The Addy Awards, a national advertising showcase which awards the best local work and filters the winners to a national stage. This year, our work was recognized with 5 Gold, 4 Silver, and 9 Bronze Addy Awards, as well as the institution’s coveted “Professional Judges Choice Award” for our “Atmosphere […]

Gorilla + Sundance Film Festival

In 2017, the Gorilla partners went to the Sundance Film Festival and had a profound experience – being immersed in film formultiple days straight overflowed them with inspiration and energy, ultimately recharging them creatively for the entire year. It was so impactful that when they got back, they announced that the whole Gorilla community would […]