As part of the campaign, we captured a series of department profiles to hero the employees of Northern Arizona Healthcare. These assets were used to build internal morale and humanize the relationship between doctors and patients.
![](https://wearegorilla.co/wp-content/uploads/2018/06/Jack-and-Sue-MASTER-H264.mp4.00_02_20_05.Still013.jpg)
A touch of kindness.
Jack and Sue traveled from their home in England to tour the Grand Canyon by motorcycle. When a near-fatal accident landed them in the ER of Northern Arizona Health Care, they learned how even a stranger can be treated like family.
Working with our friends at SHR Branding, we leveraged our medical experience to capture this story. The film went on to win a National Addy Award.
As part of the campaign, we captured a series of department profiles to hero the employees of Northern Arizona Healthcare. These assets were used to build internal morale and humanize the relationship between doctors and patients.
Producer
Cinematographer — Jeff Sukes
Aerials — Seth Carver
Interviewer — Eric Johnson
Editor — Jason Baker
Composer — Kyle Calvin Campbell