Those Who Lead

For Central Michigan University

A global campaign with a central focus.

When perennial client Central Michigan University asked us to follow up on our successful work for their “Put Your Stamp on the World” campaign, we eagerly jumped back to campus life. Our role? To strategize, design, and produce a follow-up for radio, television, and social media.

The result was a multifaceted campaign targeting students for both on-campus and online programs. The advertisements aired nationwide on television, radio, and SVOD.

Additional Content – Television | Radio | Online

"With You" (Radio)

Behind The Scenes

Previous Work

Put Your Stamp On The World

For Central Michigan University

Jason Baker

DirectorView Work

Caton Vance


Creative StrategyDavid Michael Phelps

Production CoordinatorAaron B. Smith

CinematographerJeff Sukes

Production DesignGrace Kelly, Erica Pinero

2nd Unit Director, AerialsSeth Carver

VFX SupervisorNate Vander Plas

Voice OverEvan Koons