For Central Michigan University
A hands-on concept during a hands-off time.
How do we launch a new campaign during a global pandemic, without it feeling like it’s a global pandemic? Bust out the face masks, hand sanitizer and social distancing practices, then get creative. Together with CMU, we found a safe and effective approach to production that was still able to deliver a variety of assets at a high quality level.
This is how We Do.
15 Second Television Spots
Behind the Scenes
Those Who LeadFor Central Michigan University
Put Your Stamp On The WorldFor Central Michigan University
Director — View Work
Executive Producer — Ross Vande Waa
Creative Director — Eric Machiela
Cinematographer — Jeff Sukes
Production Design — Lynn Serulla
Composer — Grant Floering
Animation — Sam Stucky